I'm Sorry

Actually, I want to apologize for my post of November 10. It's a beautiful video. And there is no justification for making it commercial. The video is beautiful. The atttempt to sell is not. But if you click throu to see it, watch the commercial. It still is beautiful.

Signs of the time

There's a dry cleaning shop down the road from us that has hit on the perfect advertising slogan and put it on two signs out front as well as painted it on the window:

Non Toxic Cleaning

That is definitely going to keep me out of all the competing establishments. It also explains what happened to a blue blazer I had dry cleaned a while back.

Another sign of the time

Maybe it's because I don't get my nails done. But there's something about this sign I saw outside a nail salon in one of our neighborhood strip malls (or as they're called now, outdoor malls) that seems to make it fall short of the desired advertising effect:

"The cleanest salon in town"

Is that really a problem?

Please share this link

This McCain video link was sent to me by a close friend. I am not endorsing the chain of links to additional videos and I do not recommend spending time following them. It amounts to negative campaigning. But this video is a good example of what skillful editing can do. (Editing isn't just about text.) Although I think that politically the video is accurate (it is, though, a little heavy handed at the end with it's pleading), I know a similar (or worse) video could be created for any of the candidates.

Tofu and spring rolls

Her name is Susan Haskins, and the Web cast is called Target Women. It's about close-reading of the rhetoric that defines the way we're "supposed to be." It's well worth a look.